ads, ads, and more ads

The assigned reading was interesting in that it took on two opposing views of ads. After reading both sides of the argument, I think it really depends on what kind of outlook you have personally. If your negative, then you'll generally think ads are out to scam you and cheat you into a product you don't need. If your generally a positive person, then you just might get excited to see an ad because it's a product you want.

I really think people are a lot smarter than advertisers give credit to. I mean if someone is at least somewhat intelligent or educated, then I'm pretty sure they aren't going to buy more milk just because a famous celebrity is promoting it. Sure, there are some people who get some satisfaction knowing they are drinking milk just like their favorite actor. At least for me, I could care less which celebrity is drinking milk. Milk is milk whether it's in your fridge or being drunk by a celeb.

The reading mentioned a public outcry when Calvin Klein showed an ad with waif looking youths in provocative poses as an attempt to child pornography. Ok, think about this logically. CK is known for it's sexuality in it's advertisements. CK wants to appeal to the mass media and uphold their image as sexy. Thus, they were really just trying to do their jobs and make the consumer happy by selling sex. I mean I can see why people got upset because these were young looking kids, and being into pedophilia is disgusting, so CK should have been more sensitive in the matter. But, in their ad with the teens being sexual, you have to think to yourself, what teen ISN'T thinking about, wanting, or actually having sex?

Seriously, stop being naive.